HCS.
A community you can recognise—and carry.
Behind the idea.
Meet the brand, understand the creative challenge, discover the idea and explore the work.
Community happens online and in person.
Her Community Space is represented through social graphics, event-backdrop artwork and a tote-bag design—different formats connected by the need to give a community a recognisable visual presence.
For Her Community Space, a visual identity has to work just as well when someone discovers an event online as when they walk into the room. The project includes a social grid, backdrop design and tote-bag artwork.
How might a community-led identity connect digital invitations with the objects and environments of an actual gathering?
Bring the same visual language into the room.
The chosen creative cues move between screen and print: imagery that creates familiarity ahead of an event and larger-format applications that support recognition on site. The tote offers a smaller, personal expression of that same visual world.
How the idea takes shape.
Digital graphics, event backdrop artwork and tote designs carry the identity into different parts of the community experience.
IN THE
DETAILS.
Explore the work through the selected images and close-up details.
Eezily↗
